Video Tutorial: Set up Lead Scoring in HubSpot

If you use HubSpot, chances are you're bit confused by Lead Scoring.  You are not alone.  This is a common issue with inbound marketers. Yet, if set up correctly, lead scoring is one of the most powerful tools in your inbound marketing tool chest. Moreover, your sales team will love this!

Optimize 3.0 has built a series of videos to show you how to activate lead scoring quickly right inside your HubSpot portal:

• Segment your best leads 
• Understand what drives website engagement 
• Flexible criteria for both positive and negative attributes
• Instantaneous email alerts right to designated recipients for follow up

Get access to the videos by filling out the form!