Sales of marketing automation software have exploded over the last several years. In addition, there are many new players in the market – almost 20 different providers. Yet, if you’re looking to purchase marketing automation, knowing how they differ is important. To help you, we’ve created the Marketing Automation Comparison Chart. If you have narrowed your choices to just a few, you may be asking how can I evaluate each of these to determine which is best?
As a direct result of the success of the Optimize 3.0 Hubspot Competitor Chart, we've built the Automated Marketing Solutions Decision Engine. This interactive tool helps you determine the best marketing automation software for your website. There are many options out there, yet until now there hasen't been an easy way to compare the differences between Hubspot, Marketo, Pardot and Eloqua based on your company's particular needs.
Topics: hubspot, Hubspot Competitors, Pardot, Marketo, Eloqua
There are many choices for marketing automation software. But not all are created equal. In order to make the right marketing automation comparison you need to first establish your site’s objectives. The biggest decision is what do you want to accomplish? When it comes to marketing automation software reviews and vendors it boils down whether you want to attract new clients vs. nurturing existing leads. This is where the big divide exists in marketing automation software. If you’re looking for more site visits then focus on a automation software that provides the best tools to acquire new leads. However, if you’ve got tons of traffic and have many, many leads you may want to consider a marketing automation vendor that specializes in lead nurturing.
Topics: hubspot, Inbound Marketing Software, Hubspot Competitors
(Post updated March 2016) Curious about Hubspot competitors and how internet marketing systems compare? What about Hubsot vs. Eloqua, Marketo and Pardot? What are the key differences between these internet marketing systems? This comparison chart analyzes each across 10 key features including blogging, CMS, SEO, lead nurturing, price, ease of use and analytics. Each feature is ranked (0 = Not at All to 4 = Awesome) for a best possible score of 40 points. Quick summary points below:
Topics: hubspot, inbound marketing, Hubspot Competitors
