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How to Build a Deal Pipeline in HubSpot That Sales Actually Uses

Posted by Doug Kirk  Nov 4, 2025 11:00:00 AM

 

If you’ve ever opened your HubSpot deals dashboard and felt overwhelmed, you’re not alone. Most pipelines fail because they’re built in ways that don’t match how sales actually works.

There are three big reasons pipelines break down. First, too many deal stages. Second, no closed lost reasons. Third, multiple pipelines that make reporting a nightmare. Fix these, and your sales team will actually use the pipeline you’ve built.

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Topics: inbound marketing, sales